Free Resource

  ‘Difference’ has become marketable. Discuss.’   There are many examples in contemporary culture of how ‘difference’ has become marketable. I will look at examples from Tourist Board imagery, music and club culture, fashion and film. After sketching a theoretical backdrop using work from Edward Said and Bell Hooks, I will go on to look … Continue reading Difference has become Marketable – 2000 words, 2.1 degree level →

Heritage   Question 1:   Tourism heritage plays an essential part in ensuring the long term financial effectiveness of heritage sites.  However, there is a clear dialectic between ensuring financial effectiveness through increase tourism and carrying out sound practices of visitor management.  As such, the essential issue is one of balancing increased tourism at historic … Continue reading Tourism Heritage – 6 question answers, 3000 words →

Heritage   Question 1:   Tourism heritage plays an essential part in ensuring the long term financial effectiveness of heritage sites.  However, there is a clear dialectic between ensuring financial effectiveness through increase tourism and carrying out sound practices of visitor management.  As such, the essential issue is one of balancing increased tourism at historic … Continue reading Tourism Heritage Question Answers 1500 words →

Customer Satisfaction and Retention The purpose of a customer satisfaction initiative is to measure the extent to which customers’ expectations have been met by products and services provided by a company which are measured through survey techniques, assessing complaints and questionnaires (Scott, 2000). Customer retention on the other hand is the ability of a company … Continue reading Customer Satisfaction 1000 words →

Event management and event staging: Armistice Commemorations On the third Sunday of November a counter-stone event of the British public calendar takes place.  The Armistice Day commemorations held at the cenotaph in London act as the central event in the public acknowledgement of the sacrifices made by members of the British armed forces, both in … Continue reading Event Management – 2500 words →

Thames Clipper Personal Reflections The Thames Clipper is nothing more or less than a somewhat exotic form of mass transit.  It is essentially a busline that floats.  Probably the most similar operation is the Staten Island Ferry in New York City.  Both are rather ordinary public transit operations that operate on water in place of … Continue reading Thames Clipper 500 words →

Cultural Policy Project Hackney, 2012: ‘Creativity’, the Cultural Olympiad and Regeneration in East London This project focuses on an analysis of the forthcoming London 2012 Olympic Games. It argues that, as a legacy of New Labour cultural policy (Murdock, 2003), such a major cultural event has, as an important part of its remit, the ‘regeneration’ … Continue reading Cultural Olympiad 2500 words →

          Marketing report: Sikaa Hotel           Marketing a Small High Quality Hotel Villa Sikaa: A Tiny Jewel   Your Name Your University         Table of Contents                                                                                                                                                                                   Page   1.0 Executive summary                                                                           3 1.1 Mission Statement                                                                   3 1.2 Corporate Objective … Continue reading Marketing Report on Hotel in Croatia 3000 words – 2.2/2.1 →

Critically evaluate the contribution of sports to UK heritage tourism   In terms of British cultural and social history, the development of heritage tourism is a relatively new historical phenomenon.  It is the case that during the 18th century an increased interest in Britain’s natural heritage grew considerably.  Moreover, the Victorians were very concerned with … Continue reading Sport Effect on UK Tourism TWO – degree level 2.1 →

Critically evaluate the contribution of sports to UK heritage tourism Tourism has for many years been a way of increasing revenue in certain industries.  However, the nature and features of tourism have alerted significantly over recent decades.  In particular, since the 1970s there has been an increasing focus on heritage as being a key area … Continue reading Sport and UK Tourism ONE 2500 words – degree level →

                  BSc Tourism Management   Year 3   Tourism and Leisure Marketing     Destination Marketing Plan: Amsterdam 2010-2013                                     Table of Contents   Page   Executive summary 3 1.1 … Continue reading Tourism Marketing Plan for Amsterdam →

          HOTELs & TOURISM tourist perceptions of british hotels in the new millenium       pRESENTED BY:   STUDENT NAME                                       TABLE OF CONTENTS Executive Summary                                                                         3                                  Introduction 4                                  … Continue reading Hotels and Tourism essays 2500 words →