Free Resource
Browse search terms from the list below:
Law: eBay Auctions and Law 2500 words
Introduction This scenario brings to the fore many legal issues. Firstly, there is a need therefore to focus upon the legal issues which have arisen in terms of the Electronic Commerce Directive and the subsequent UK regulations. A number of points should be noted therefore prior to proceeding with a legal analysis. It has … Continue reading Law: eBay Auctions and Law 2500 words
Law: Theatre Tickets and eBay Sales 4000 words
ASSIGNMENT Discuss the legal issues raised in the following scenario. You will be expected to use appropriate authority to support your conclusions. (Ignore the provisions of the Electronic Commerce Directive and any subsequent UK regulations for the purposes of this assignment.) When it is announced that the well known actor Jonathan Watson is … Continue reading Law: Theatre Tickets and eBay Sales 4000 words
Boots Case Study ‘Kiosk Technologies’ Dissertation 3000 words
Project Environment: Boots the Chemist and Alliance Pharmacies, collectively known as Alliance Boots Limited, hold approximately 17% of the UK market share. They possess some 3000 outlets. Due to competition from supermarket chains and alterations to consumer behaviors, the company is adapting its product range and retail methodologies. Recent diversifications include optical services, footwear, … Continue reading Boots Case Study ‘Kiosk Technologies’ Dissertation 3000 words
Marketing Innocent Drinks – 1500 words
Innocent as a product centric vis-à-vis a customer centric company Traditionally companies end up having a product oriented approach, where first they develop the product/service, then figure out the target group and marketing (Michael John Baker, 2001). But Innocent can be seen as a strong example of a customer centric company. Right from its … Continue reading Marketing Innocent Drinks – 1500 words
Iceland Supermarket Marketing 1000 words
Brand Positioning Iceland has gone through a series of changes in its brand positioning. A chain that was once seen solely as a retailer of frozen foods also came to be perceived as a retailer of freezers and other appliances. The pivotal point in the supermarket’s positioning seem to have been the stance on genetically … Continue reading Iceland Supermarket Marketing 1000 words
Foundations of Marketing – 4000 words
Interviewee(s)[1] 1 2 3 4 5 6 /Question(s) Female, 21 years old Female, 46 yrs old Male, 66 yrs old Female, 66yrs old Female, 46 yrs old Male,48 yrs old 1 – Do you drink HB[2]? Chocolate Coffee (work and home) Tea Tea & chocolate (mornings and evenings) Tea Tea & Chocolate 2 – … Continue reading Foundations of Marketing – 4000 words
“The effect of advertising on children in Midlands, UK” – 12,000 word dissertation
“The effect of advertising on children in Midlands, UK” Author College/University Date ABSTRACT Advertising to children is considered as one of the most researched areas involving advertising industry, media industry, manufacturers, retailers and general public. A significant number of research studies have been undertaken in recent decades … Continue reading “The effect of advertising on children in Midlands, UK” – 12,000 word dissertation
Interdepartmental Conflicts in Organisations: Marketing. 1900 word essay
Interdepartmental Conflicts in organisations; A case of conflicts between the Marketing department the other departments in an organisation Table of Contents 1. Introduction. 3 2. Types of Conflicts. 4 2.1. Relationship Conflict 4 2.2. Task Conflict 4 2.3. Process Conflict 4 3. Sources of Conflict 5 3.1. Nature of Activities. 5 3.2. Limited Resources. 5 … Continue reading Interdepartmental Conflicts in Organisations: Marketing. 1900 word essay
Difference has become Marketable – 2000 words, 2.1 degree level
‘Difference’ has become marketable. Discuss.’ There are many examples in contemporary culture of how ‘difference’ has become marketable. I will look at examples from Tourist Board imagery, music and club culture, fashion and film. After sketching a theoretical backdrop using work from Edward Said and Bell Hooks, I will go on to look … Continue reading Difference has become Marketable – 2000 words, 2.1 degree level
Marketing Communications 2500 words essay
Marketing Communications Integration Communications Agencies Marketing Communications Preface The underlying question is what is integrated marketing communication? It is a development of the late 20th century as indicated by academic interest and the plethora of academic articles on the subject that began in the 1980s and peaked in the 1990s after which academic interest … Continue reading Marketing Communications 2500 words essay
Marketing Function of the BA Flight Attendant 2500 words – 2.2/2.1 degree level
Flight Attendant ServiceService Marketing and the Job of the Flight Attendant Abstract This project looks at the standing and formation of the job of the cabin attendant at a major airline. The underlying approach is to suggest possible avenues to resolution to the prolonged labour dispute between British Airways and Unite, the … Continue reading Marketing Function of the BA Flight Attendant 2500 words – 2.2/2.1 degree level
Marketing for a Business 3000 words
Service Marketing Essay: QUESTION You are a newly appointed service Marketing Manager. During one of your early conversations with your colleague who heads up human resources she suggests,” the 4Ps are all a marketing manager needs to create a marketing strategy for a service business.” This worries you because you know that it … Continue reading Marketing for a Business 3000 words
Relationship Marketing 6000 words
MSc INTERNATIONAL MARKETING PROJECT PROPOSAL: Developing and measuring marketing relationship dependencies: An operational research model Table of Contents INTRODUCTION………………………………………………………………………………3 1.1 THE IMPORTANCE OF THE … Continue reading Relationship Marketing 6000 words
Heinze Beans Marketing Essay 3000 words
Heinz Beans Heinz Baked Beans as a UK Brand Your name Your university Heinz Beans, UK Branding 1.0 Introduction J. Heinz Company was started in Sharpsburg, Pennsylvania, a suburb of Pittsburgh, … Continue reading Heinze Beans Marketing Essay 3000 words
Marketing Essay 2500 words
Marketing Communications Marketing Communications Integration Communications Agencies Your Name Your University Marketing Communications Preface The underlying question is what is integrated marketing communication? It is a development of the late 20th century as indicated by academic interest and the plethora of academic … Continue reading Marketing Essay 2500 words
Alcohol Marketing 2000 words
Alcohol Marketing Effects An Analysis: The Effectiveness of UK Alcohol Marketing Your Name Your University Preface The basis of this project is a study by the British Medical Association study entitled, “Under the influence.” It is a study … Continue reading Alcohol Marketing 2000 words
Consumer Behaviour 3000 words
Consumer Behaviour Analysis Consumer Behaviour: Internal Influence on Consumers Decisions Your Name Your University Introduction The principal objective of marketing is to get consumers to purchase the product the marketer’s company makes or sells in preference to a similar product from … Continue reading Consumer Behaviour 3000 words
Marketing Report on Geneva Switzerland 3000 words
Destination Geneva Switzerland Travel Destination: Geneva Switzerland Your Name Your University Table of Contents Page 1.0 Executive summary 3 1.1 Mission Statement 3 1.2 Organisational Objectives 3 2.0 Destination Geneva 4 2.1 Geneva … Continue reading Marketing Report on Geneva Switzerland 3000 words
Marketing Budget example 1
TASK 1. J Smith Cash Budget For 2010 Receipts Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Capital introduced 1500 Cash sales 850 850 600 600 600 600 600 600 600 600 600 600 Debtors 750 750 500 500 500 500 500 500 500 500 500 Sales of assets … Continue reading Marketing Budget example 1
Marketing Budget 2
TASK. 2 J Smith Cash Budget 2011 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Receipts Opening balance -1160 Cash sales 1400 1400 1150 1150 1150 1150 1150 1150 1150 1150 1150 1150 Debtors 900 900 650 650 650 650 650 650 650 650 650 Total receipts for … Continue reading Marketing Budget 2
Communication Agencies 2500 words
Marketing Communications Marketing Communications Integration Communications Agencies Your Name Your University Marketing Communications Preface The underlying question is what is integrated marketing communication? It is a development of the late 20th century as indicated by academic interest and the plethora of academic … Continue reading Communication Agencies 2500 words
Awfully Chocolate Report 2500 words
Awfully Chocolate “ A vision of the perfect chocolate cake” MARKETING IN UNITED KINGDOM REPORT Introduction The brand, under discussion in this brief namely, Awfully Chocolate is the brain child of Lyn Lee who began this business venture in the year 1998.Today the company has seven stores in Singapore alone … Continue reading Awfully Chocolate Report 2500 words
Marketing of a Hotel in Croatia 2000 words
Marketing report: Sikaa Hotel Marketing a Small High Quality Hotel Villa Sikaa: A Tiny Jewel Your Name Your University Introduction The marketing of leisure destinations for the most part is boringly similar. The web pages and printed brochures all have … Continue reading Marketing of a Hotel in Croatia 2000 words